粤海彩票开户

“网红”家电点燃产业升级
日期:2020-01-09  来源:人民网-人民日报海外版



破壁机、除螨仪、垃圾处理器等新型家电产品不断涌现—— 


“网红”家电点燃产业升级 


本报记者  徐佩玉


    BIANZHEDEHUA ZHONGYANGJINGJIGONGZUOHUIYITICHU,YAOCUJINCHANYEHEXIAOFEI“SHUANGSHENGJI”。ZHEIYISHUOFAYINQIGEJIEGUANGFANGUANZHU。

    JINNIANLAI,ZHONGGUOXIAOFEISHENGJITAISHIMINGXIAN。DANSHIXIAOFEIXUQIUYUGUONEIGONGJIZHIJIANDEBUPINGHENGYEJIAOWEITUCHU。YOUCICHUXIANLEBUFENCHANYEJICHANPIN“MAINAN”“ZHIXIAO”,YIXIEXIAOFEIZHEQUEDAOGUOWAI“BEIHUO”DEQINGXING。FENXIRENSHIPUBIANRENWEI,ZHONGGUOTICHUCHANYEXIAOFEI“SHUANGSHENGJI”,YIWEIZHEZHONGGUOJINGJIJIANGZHEYANYUGONGXULIANGCEDELIANGXINGHUDONG,LAICHANGTONGJINGJIXUNHUAN、TUIJINGAOZHILIANGFAZHAN。

粤海彩票开户    DANGQIAN,ZHONGGUOCUJINCHANYEXIAOFEI“SHUANGSHENGJI”,NAXIELINGYUTIAOJIANCHONGZU、XUQIUPOQIE?NAXIELINGYUCUNZAIDUANBAN、JIDAIBUSHANG?BENBAOCONGJINTIANQITUICHUXILIEBAODAO,ZHANKAIFENXITANTAO。

粤海彩票开户    GUOQU,YIJIAYIHUPEIQIDIANSHI、BINGXIANG、XIYIJI、KONGDIAODENGDAJIADIAN,ZAIHUABUDUODEQIANMAISHANGDIANFANBAO、CHUIFENGJIDENGJIYANGXIAOJIADIAN,DUIJIADIANDEXUQIUJIUJIBENMANZULE。

粤海彩票开户    RUJIN,“WANGHONG”JIADIANCENGCHUBUQIONG,JIADIANXINGYEGENGXINHUANDAIYUELAIYUEKUAI。POBIJI、XIWANJI、CHUMANYIDENGXINCHANPINZOUJINJIAMEN,JIADIANPINLEIGENGFENGFU。XIYIJIJIASHANGLEHONGGANYUNTANGGONGNENG,DIANSHIJIYAOXUANNENGSHANGWANGDE,BINGXIANGPEISHANGLE21CUNCHUMOPING,JIADIANGONGNENGGENGWANSHAN。JIADIANZHEIGECHENGSHUDEXINGYEYEBUZAIKAODIJIALAIQIANGSHICHANG。YIGECHUIFENGJI,JIAGESHANGQIANYUAN,“SHUANGSHIYI”DANGTIAN1MIAOBEIQIANGGUANG;YITAIXICHENQI,MEINIANDOUTUICHUXINKUAN,HAIYINDEZHONGRENZHENGXIANGQIANGGOU。

粤海彩票开户    JIADIANWEIHECHENGWEI“WANGHONG”?BEIHOUTIXIANCHUZENYANGDEXIAOFEIXINQUSHI?XINXIAOFEIXUQIUDUICHANYEFAZHANDAILAILENAXIEYINGXIANG?

粤海彩票开户    XIAOFEISHENGJIWEIJIADIANYECHUANGZAOXINJIHUI

    ——CHUANTONGJIADIANZHURUXINKEJI,SHENGJIHUANDAICHENG“WANGHONG”;MIAOZHUNXIAOFEIZHEXIHUAXUQIU,JIADIANXINPINBUDUANYONGXIAN

    CHENGZHENGJIALIYANGLELIANGZHILIHUAMAO。DINGZHEHANFENGHUIDAOJIA,LIANGZHIXIAOMAOMIAOMIAOJIAOZHEHUANYINGXIAOCHENG,ZAITATUISHANGCENGLAICENGQU。XIAOCHENGXINLINUANNUANDE,SHENSHANGQUE“MAOMAO”DE。

粤海彩票开户   “YANGLEZHEILIANGZHIMAOHOU,MEITIANDEJIAWULIANGJIUDUOLE。”CHENGZHENGYIBIANNAZHANMAOQIQINGLIWAITAOSHANGDEMAOMAO,YIBIANSHUNSHOUDAKAILEJIALIDEJIASHIQI。

粤海彩票开户   “WOJIAMAOBIZIBUTAIHAO,BEIJINGDEDONGTIANYOUTAIGANLE,WOJIUMAILEGEJIASHIQI,JIJIWOZIJIYONG,YEJIMAOYONG。”SHUOHUAJIAN,CHENGZHENGYOUNACHULESHOUCHIXICHENQIKAISHIQINGLISHAFASHANGDEMAOMAOHESAZAIDISHANGDEMAOSHA。

    CHENGZHENGJIALIDEXICHENQIHEJIASHIQIDOUSHIMOUWANGHONGGUOJIPINPAI,TACHENGZIJISHIQI“TIEFEN”。“MEIMAIZHEIGEPAIZIZHIQIAN,WOYIZHIJUEDE,XICHENQIZHEIZHONGCHUANTONGJIADIANZUOBUCHUSHENMEHUAYANGLAI。BIERENTUIJIANMAILEYIHOU,JUEDEGEFANGMIANDOUTEBIEHAO,XILIDA,YONGDEFANGBIAN,YANZHIGAO,YEHAOCUNFANG。ZONGZHIJIUSHITEMANYI!”TAZAIMAIJIASHIQIDESHIHOUHAOBUYOUYUZAICIXUANZELETONGYIPINPAI。

    ZHONGGUOXIAOFEISHENGJIDEDAQUSHI,WEIBUSHAOJIADIANQIYECHUANGZAOLEXINJIHUI。

    YIXIECHUANTONGJIADIANZHURUXINKEJI,SHENGJIHUANDAICHENG“WANGHONG”。JINJINIANSHICHANGSHANGSHOUZHUIPENGDEDAISENCHUIFENGJIJIUSHIQIZHONGZHIYI。CHUANTONGCHUIFENGJIYILIANGBAIYUANYIGE,DAISENCHUIFENGJIZEYAO2000YUANYISHANG。JINGUANJIAGEGAOLEXUDUO,DANQIXINXINGDIANJIDENGYIXILIEXINJISHUDAILAIDEYINGYONGTIYANRENGXIYINLEDALIANGZHONGGUOXIAOFEIZHE。

    DUIJIEYUELAIYUEXIHUADEXIAOFEIXUQIU,JIADIANSHICHANGSHANGXINCHANPINBUDUANYONGXIAN。“YANGSHENGHU”JINLIANGNIANHUOQILAI。BUSHAORENFAXIAN,XIANGHEYIWANMEIWEIYOUYANGSHENGDEDUNTANGHUOTIANPIN,BUXUYAOPAODAOCANTINGQU,YEBUYONGDAFEIZHOUZHESHOUZHECHUFANGDENGJIGEXIAOSHI,YIKUANXIAOJIADIANJIUNENGTIGONG。ZHONGGUOJIAYONGDIANQIXIEHUIDIAOYANYUANHUANGMINJIESHOUBENBAOJIZHECAIFANGSHIFENXI:“XIAOFEISHENGJIDAILAIXINDEXIAOFEIXUQIU。SUIZHESHENGHUOSHUIPINGDETIGAO,RENMENKAISHIZHUIQIUGENGJINGZHIDESHENGHUO,GEXINGHUAXUQIUSUIZHICHANSHENG,CUISHENGLEJIADIANCHANPINDEXIFEN。XINXUQIUDAIDONGLECHANYEGONGJI,CHANYEGONGJIYECIJI、CHUANGZAOLEXUQIU。”

粤海彩票开户    GUOCHANPINPAIFALIZHONGGAODUAN

粤海彩票开户    ——ZHONGGUOGUOCHANPINPAIPINLEIGENGFENGFU,GONGNENGGENGWANSHAN;ZHONGGAODUANCHANPINFENEBUDUANTIGAO;GUOJIYINGXIANGLIYUELAIYUEDA

粤海彩票开户    “WOJIADIANFANBAOSHIJINIANQIANWOQURIBENBEIHUILAIDE,WEILEZHEIGEHAIGENWOMACHAOLEYIJIA,TAZONGJUEDEYIQIANNEIGE100DUOYUANDEDIANFANGUOYENENGJIANGJIUZHEYONG。”HUANGYIFANSHIGEHAITAODAREN,JIADIANSHIQIQUANQIUGOUWUCHELIDEZHUJIAO。“WOBAMAJIADEKAFEIJI、SAODIJIQIREN、LAJICHULIQIYEDOUSHIWOHAITAOLAIDE。”

    XIANGHUANGYIFANYIYANGREZHONGYUHAITAOJIADIANDERENBUZAISHAOSHU。SUIZHEXIAOFEISHUIPINGTISHENG,GUORENDUIJIADIANDEPINZHIYAOQIUYEYUELAIYUEGAO,DANSHIGUOCHANPINPAIXIANGYINGDEGAODUANCHANPINSHANGWEITONGBUGENSHANG。

    BUGUO,ZHEIZHONGQINGXINGZHENGZAIQIAORANGAIBIAN。JINNIANYUANDANGUOHOU,HUANGYIFANKAISHIMANGQILEXINJIAZHUANGXIU。ZHEICIZHUANGXIU,TA“ZHONGCAO”LEHENDUOJIADIANXINPIN,JIASHIQI、YINSHUIJI、YANGSHENGHU、POBIJI、TOUYINGYIDENG。SUANSUANZHANG,JIEJIN2WANYUAN,ZAIKANKANPINPAIHECHANDI,ZHONGGUOGUOCHANPINPAIZHANLEYIBANDUO。

    SHANGWUBUGUOJIMAOYIJINGJIHEZUOYANJIUYUANLIUTONGYUXIAOFEIYANJIUSUOSUOZHANGDONGCHAOBIAOSHI:“GUOQU,ZHONGGUODECHANYESHENGJIYUXIAOFEISHENGJIYIDINGCHENGDUSHANGSHITUOJIEDE。ZHONGGUOGENGDUODESHIBAYOUZHICHANPINMAIDAOGUOWAI,TONGGUOWAIBUSHICHANGLAIDAIDONGGUONEIDECHANYESHENGJI,QUEHUSHILEGUONEIXUQIUDESHENGJI。KAOLVDAODANGQIANGUOJIDAHUANJING,WAIBUXUQIUYOUHENQIANGDEBUQUEDINGXING,ZHONGGUOCHANYEFAZHANHAISHIYAOGENGDUOYIKAOGUONEIXIAOFEIXUQIUDELILIANG。”

    JINNIANLAI,CHULEDAISENDENGGUOJIPINPAIZAIGUONEIZOUHONG,BEIDING、JIUYANGDENGGUOCHANJIADIANPINPAIYESHUNSHIERSHANG,TUICHUBUSHAOSHOUDAOXIAOFEIZHEREPENGDEXINPIN,ZHONGGUOJIADIANXINGYEFASHENGLEXINBIANHUA。

    PINLEIGENGFENGFU,GONGNENGGENGWANSHAN。CHULEBINGXIANG、XIYIJI、KONGDIAOZHEILEICHUANTONGJIADIAN,BIGUASHIXIYIJI、POBILIAOLIJI、CHUMANYIDENGXINXINGPINLEIRUYUHOUCHUNSUNBANYONGXIAN,FENGFULEJIADIANSHICHANG。JIADIANCHANPINHAICHENGXIANCHU“DUOGONGNENG”DETEDIAN,MOFEIDUOGONGNENGGUO、JIUYANGDUOGONGNENGDOUJIANGJIDENGSHOUDAOXIAOFEIZHEXIAI。DONGCHAOBIAOSHI:“JIADIANXINGYEDEYIGEQUSHIJIUSHIZONGHE。GUOQU,CHUFANGDEGEGEGONGNENGDOUSHIFENKAIDE,XIANZAIZESHIYIZUHEDEFANGSHISHOUMAI。ZHEIYEGENRENJUNJUZHUMIANJIYOUGUAN。GONGNENGJIHEDECHANPINGENGYOULIYUJIANSHAOZHANDIMIANJI,DUIKONGJIANDELIYONGYEGENGHELI。”

    ZHONGGAODUANCHANPINFENEBUDUANTIGAO。HUANGMINSHUO:“YIQIAN,XIAOFEIZHEMAIGAODUANCHANPINQINGXIANGYUXUANZEGUOJIPINPAI,ZHEIZHONGQINGKUANGZUIJINJINIANYIJINGMINGXIANGAIBIAN,GUONEIPINPAIZAIXUDUOCHANPINDEGAODUANSHICHANGSHANGJULINGXIANDIWEI。”ZHONGYIKANGSHUJUXIANSHI,2019NIANQIANSANJIDU,WANYUANYISHANGDEBINGXIANGSHICHANG,HAIERGAODUANPINPAIKASADILINGSHOUEFENEGAODA40.6%;GUNTONGXIYIJISHICHANG,JINHAIER、XIAOTIANE、MEIDE3GEPINPAIDEHEJILINGSHOUEFENEYICHAO50%;CENGJINGWAIZIZHUDAODEPOBILIAOLIJISHICHANG,YIBEIGUONEIPINPAILONGDUAN,MEIDE、JIUYANG、SUBOERHEJIXIANXIALINGSHOUEFENECHAOGUO97%。GUONEIPINPAIZAIGAODUANSHICHANGDEJINGZHENGLIBUDUANZENGQIANG。

    GUOJIYINGXIANGLIYUELAIYUEDA。HAIERSHOUGOUXINXILANFEIXUEPAIKE、MEIGUOTONGYONGDIANQI、YIDALIKADI,MEIDESHOUGOURIBENDONGZHI、DEGUOKUKAJIQIRENGONGSI……ZHONGGUOJIADIANXINGYELINGJUNQIYEZAIHAIWAIBUJUDEBUFAJIAKUAI,GUOJIYINGXIANGLIYESUIZHIKUODA。RUJIN,HAIERCHANPINYIJINGFUGAIQUANQIU160DUOGEGUOJIAHEDIQU,JIN100%WEIZIZHUPINPAI。

    FANXIANGDINGZHIMOSHISHOUHUANYING

    ——YIYONGHUWEIZHONGXINDELINIAN,ZHENGYINLINGJIADIANXINGYEJIASUZHUANXINGSHENGJI,DUIJIEXIAOFEIZHEDUIMEIHAOSHENGHUODEBUDUANZHUIQIU

粤海彩票开户    ZHONGYANGJINGJIGONGZUOHUIYITICHU,YAOCUJINCHANYEHEXIAOFEI“SHUANGSHENGJI”。ZAIYENEIRENSHIKANLAI,JIADIANZUOWEIXIAOFEISHICHANGDEYIDAZHONGYAOLINGYU,ZHENGSHICHANYEHEXIAOFEI“SHUANGSHENGJI”DEZHONGYAOSHIYANTIAN。DONGCHAOFENXI:“ZHONGGUOSHIJIADIANZHIZAODIYIDAGUO,TONGSHIYONGYOUSHIJIESHANGGUIMOZUIDADEJIADIANXIAOFEISHICHANG。PANGDADESHICHANG,KEYIZHICHENGQIZHONGGUOJIADIANZHIZAOYEXIANGZHONGGAODUANLINGYUZHUANXINGFAZHAN,SHICHANYESHENGJI、XIAOFEISHENGJITONGPINGONGZHEN。”

    ZHONGGUOJIADIANLINGYUJINNIANLAIXINGQIDEFANXIANGDINGZHIMOSHI,SHIXIAOFEISHENGJIDAIDONGCHANYESHENGJIZUIHAODEQUANSHI。

    2019NIAN“6·18”GOUWUJIEQIJIAN,JINGDONGLIANHEDUOJIAJIADIANQIYETUICHU“JINGPINJIADIAN”。TONGGUOAISUANFAHEDASHUJUDEJICHENG,DUIYUXIAOFEIZHEJIADIANGOUMAIXIHAO、YEMIANLIULAN、TINGLIUSHIJIAN、GOUMAIJILUDENGXINXIJINXINGZHUAQU,JINERYIZHEIXIEXINXIWEIJICHUDAOXIANG,JIHEXIAOFEIZHEZUIWEIKANZHONGDEBUFEN,DINGZHITUICHUFUHESHICHANGXUQIUDEYOUZHIJIADIANCHANPIN。SHUJUXIANSHI,ZHENGGE“6·18”QIJIAN,JINGPINJIADIANPINGJUNCHENGJIAOEHUANBI5YUETISHENGLE4BEI。

    YIYONGHUWEIZHONGXINDELINIAN,ZHENGYINLINGJIADIANXINGYEJIASUZHUANXINGSHENGJI。HUANGMINJIESHAO,XIANZAIHENDUOJIADIANQIYEYIGAIGUOQUDANCHUNYIKAOWENJUANDIAOCHAJINXINGYONGHUDIAOYAN,CAIYONGDASHUJU、RENGONGZHINENG、YUNJISUANDENGXINJISHUSHENDUDONGCHAYONGHUXUQIU,BINGJIANGYONGHUTIYANNARUCHANPINYANFALIUCHENG,RANGCHANPINKAIFAGENGYOUZHENDUIXING,ZHUNQUEJUEZEYONGHUXUQIU。“HAIER、MEIDE、HAIXIN、FANGTAIDENGQIYEJIJIKAIZHANYONGHUYANJIU,JIANLILEZHUZHONGYONGHUTIYANDEYANFAGUANLITIXIHECHANPINCHUANGXINLIUCHENG。”

    ZHONGGUOQINGGONGYELIANHEHUIZONGHEYEWUBUFUZHURENWANGXUHUABIAOSHI,GUOQU10NIANDEGAOSUZENGZHANG,JIANG2018NIANJIADIANSHICHANGGUIMOTUIGAOZHI8104YIYUAN。RUCIPANGDADESHICHANGJISHUHEJIJINBAOHEDEJUMINBAOYOULIANG,JUEDINGLEJINHOUZHONGGUOJIADIANZHIZAOYEZAIGUIMOSHANGDETUPOBIJIAOKUNNAN。DANYAOKANDAO,ZHONGGUOSHICHANGZONGSHENDA,CHENGJIELIQIANG,ZAIGECENGJISHICHANGSHANG,XIAOFEISHENGJITONGSHIZAIJINXING。QIYERUGUOBAGONGFUXIAZAICHANPINJIEGOUSHENGJIHEXIAOFEITIYANSHANG,DUIJIEXIAOFEIZHEDUIMEIHAOSHENGHUODEBUDUANZHUIQIU,WEILAIKONGJIANHENDA。

粤海彩票开户    YIFANGMIAN,XIACHENSHICHANGQIANLIJUDA。SUIZHE“JIADIANXIAXIANG”HE“YIJIUHUANXIN”DENGCUOSHIDELUODI,NONGCUNJISANSIXIANCHENGSHIJIADIANSHICHANGZHUBUSHENGJI。XIACHENSHICHANGDEXIAOFEIZHEDUIJIADIANDEXUQIUBUZAIJINJINSHINENGYONG、NAIYONG、BIANYI,GENGHAOYONG、GENGJIENENG、GENGZHINENGDECHANPINSHOUDAOHUANYING,WEIXUDUOJIADIANQIYETIGONGLEDAZHANSHENSHOUDEKONGJIAN。

粤海彩票开户    LINGYIFANGMIAN,YIERXIANCHENGSHIDEXIAOFEIZHEGENGKANZHONGXINJISHU、GAOPINZHI,YEWEIYIXIEJIADIANQIYEZOUJINGPINHUA、GAODUANHUALUXIANCHUANGZAOLESHICHANG。HUANGMINSHUO:“XUQIUZAIBUDUANGENGXIN,JIUKANWOMENDECHANYENENGBUNENGZHUAZHUJIHUI。”

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